Publications

The Equus and Genesis newsletter for Hyundai retail sales professionals in PDF format.

 

2016                            
Spring  

 

2015
Spring Fall

 

2014
Spring Summer
Fall Winter

 

2013
Summer Fall
Winter

 

2012
Summer

 

 

ELECTRONIC PRODUCT GUIDE

Searchable, downloadable guides to key features, specifications, functions and benefits, exterior and interior colors, competitive advantages, and resources, in convenient flip-book format.

 

2017   
Accent Azera Elantra Elantra GT
Ioniq Santa Fe Santa Fe Sport Sonata
Sonata Hybrid Tucson G80 Veloster

 

 

2016
Accent Azera Elantra Elantra GT
Equus Santa Fe Genesis Coupe Genesis
Sonata Hybrid Sonata Tucson Veloster

 

HYUNDAI PRODUCT POCKET GUIDE

An “easy access” collection of essential product information, across the entire line-up of Hyundai vehicles in PDF format.

A practical guide to creating a meaningful and memorable sales process for customers, throughout every phase of their dealership experience.

Sales Process Guide (PDF)

A complete illustrated glossary of automotive terms, available in English or Spanish.

English (PDF)

Spanish (PDF)

 

Participant workbooks from Hyundai Ride-and-Drives and Workshops.

2017 HYUNDAI HEAD2HEAD PARTICIPANT PLAYBOOK (PDF)

Key selling points, activities and competitive comparisons designed to help you sell Sonata (versus Accord, Camry and Malibu) and Santa Fe Sport (against Edge, CR-V and Cherokee).

 

 

2017 ELANTRA VS. 2016 CIVIC WORKBOOK (PDF)

Complete competitive comparison workbook gives you everything you need to sell 2017 Elantra against 2016 Civic, including thorough lists of Elantra advantages for every trim level; how to overcome perceived Civic advantages; comprehensive charts of pricing, specifications, standard features, optional equipment; much more.